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We’re building Reflow, a workforce and workflow intelligence platform that helps teams understand and improve how work gets done. Partners light up after the first demo; now we need someone who can turn that spark into repeatable growth. You’ll own Reflow’s go-to-market engine: Strategy, execution, and everything in between.
What you’ll do
Problem: They’re searching for a repeatable GTM motion to bring their product to enterprise buyers, and are looking to run as many experiments as possible to find it.
- Run rapid experiments across different combinations of ICP, messaging, and channel
- Run some tests yourself end-to-end, and for others rely on their outside agency partners to execute. Their agencies handle:
- Cold calling
- Email outbound
- Linkedin outbound
- Help them bring on additional growth and agency partners to do more parallel experimentation
- Analyze test results across calls, CRM data, and lead lists to identify what’s working and not
- Work directly with the founder to shape and prioritize the testing roadmap
Who you are
- Been a growth “hacker”, or other similar experiment-focused growth leader, that can devise, run, and measure experiments rapidly
- A product marketing skillset that can identify the right ICP, messaging, and channel combos
- Experience in early-stage, VC-backed B2B startups that sold to mid-market and enterprise buyers
- Highly analytical and data-oriented
- Comfortable working on an hourly basis (not retainer), tracking your hours, and moving with efficiency
Nice-to-haves:
- Former founder
- Experience handling outreach execution yourself vs. relying on others
- Worked with highly technical or data-heavy enterprise products
Why join
- Be a founding GTM hire at Reflow, building the foundation for how we grow, learn, and sell.
- Work directly with the founder, influence product and market direction, and have ownership over every step of our customer journey.
